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THE AGE OF SURVEILLANCE CAPITALISM : THE FIGHT FOR A HUMAN FUTURE AT THE NEW FRONTIER OF POWER

Zuboff, Shoshana

Εκδότης Profile Books , ISBN 9781781256855

'Everyone needs to read this book as an act of digital self-defense.' -
Naomi Klein, Author of No Logo, The Shock Doctrine, This Changes
Everything and No is Not Enough
The challenges to humanity posed by the digital future, the first detailed ex-
amination of the unprecedented form of power called "surveillance
capitalism," and the quest by powerful corporations to predict and control us.
The heady optimism of the Internet's early days is gone. Technologies that
were meant to liberate us have deepened inequality and stoked divisions. Tech
companies gather our information online and sell it to the highest bidder,
whether government or retailer. Profits now depend not only on predicting our
behaviour but modifying it too. How will this fusion of capitalism and the di-
gital shape our values and define our future?
Shoshana Zuboff shows that we are at a crossroads. We still have the power to
decide what kind of world we want to live in, and what we decide now will
shape the rest of the century. Our choices: allow technology to enrich the few
and impoverish the many, or harness it and distribute its benefits.

Περίληψη

'Everyone needs to read this book as an act of digital self-defense.' -
Naomi Klein, Author of No Logo, The Shock Doctrine, This Changes
Everything and No is Not Enough
The challenges to humanity posed by the digital future, the first detailed ex-
amination of the unprecedented form of power called "surveillance
capitalism," and the quest by powerful corporations to predict and control us.
The heady optimism of the Internet's early days is gone. Technologies that
were meant to liberate us have deepened inequality and stoked divisions. Tech
companies gather our information online and sell it to the highest bidder,
whether government or retailer. Profits now depend not only on predicting our
behaviour but modifying it too. How will this fusion of capitalism and the di-
gital shape our values and define our future?
Shoshana Zuboff shows that we are at a crossroads. We still have the power to
decide what kind of world we want to live in, and what we decide now will
shape the rest of the century. Our choices: allow technology to enrich the few
and impoverish the many, or harness it and distribute its benefits.

Πληροφορίες προϊόντος

  • Συγγραφέας Zuboff, Shoshana
  • Eκδότης Profile Books
  • ISBN 9781781256855
  • Κωδικός Ευριπίδη 040100069470
  • Έτος κυκλοφορίας 2019
  • Σελίδες 704
  • Διαστάσεις
  • Βάρος 500 gr

Zuboff, Shoshana

Συγγραφέας

Shoshana Zuboff has been called 'the true prophet of the information age' by the Financial Times for her ground- breaking book, In the Age of the Smart Machine. She is now the Charles Edward Wilson Professor Emerita at Harvard Business School as well as Faculty Associate at the Berkman Center for Internet and Society at Harvard Law School. In 2006, strategy+business magazine named her one of the eleven most original business thinkers in the world.

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