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BAD LANGUAGE-WORDS AND PHRASES TO AVOID IN BUSINESS PB

Edmonds, Graham

Εκδότης Southbank Publishing , ISBN 9781904915355

Language in the workplace matters, and it can inspire as easily as it can deflate. An essential aspect of any organization is the way it communicates both internally and externally, and the language used contributes greatly to its potential for success or failure. Bad business language has become commonplace, making this book essential reading for professionals. From HR, marketing, finance, consulting, and I.T. to local politicians, "Bad Language" considers the chaotic garbled words and phrases that are too commonly used, and the resulting issues of spin, manipulation, and plain deceit.

Περίληψη

Language in the workplace matters, and it can inspire as easily as it can deflate. An essential aspect of any organization is the way it communicates both internally and externally, and the language used contributes greatly to its potential for success or failure. Bad business language has become commonplace, making this book essential reading for professionals. From HR, marketing, finance, consulting, and I.T. to local politicians, "Bad Language" considers the chaotic garbled words and phrases that are too commonly used, and the resulting issues of spin, manipulation, and plain deceit.

Πληροφορίες προϊόντος

  • Συγγραφέας Edmonds, Graham
  • Eκδότης Southbank Publishing
  • ISBN 9781904915355
  • Κωδικός Ευριπίδη 040100037217
  • Έτος κυκλοφορίας 2008
  • Σελίδες 256
  • Διαστάσεις 20χ13
  • Βάρος 350 gr

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BAD LANGUAGE-WORDS AND PHRASES TO AVOID IN BUSINESS PB

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