THE LEAN STARTUP TPB
Εκδότης Penguin , ISBN 9780670921607
THE INTERNATIONAL BESTSELLING SENSATION Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world.
It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.
Now is the time to think Lean.
Περίληψη
THE INTERNATIONAL BESTSELLING SENSATION Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world.
It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.
Now is the time to think Lean.
Πληροφορίες προϊόντος
- Συγγραφέας RIES ERIC
- Eκδότης Penguin
- ISBN 9780670921607
- Κωδικός Ευριπίδη 040100046610
- Έτος κυκλοφορίας 2011
- Σελίδες 336
- Διαστάσεις
- Βάρος 250 gr